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Stop Doing Everything Yourself. Decide What Matters

Rakesh runs a small frozen momos unit in Faridabad. He is everywhere —

checking orders, replying to WhatsApp, correcting labels, chasing payments, arguing with delivery boys.

By evening, he’s exhausted.

By month-end, he’s confused why growth has stalled.

One Sunday, his cousin—working in a logistics firm—asked him a blunt question:

“Tu din bhar kaam karta hai. Par sochta kab hai?”

That stung.

Next week, Rakesh changed just one habit.

Every night at 9 pm, he wrote three things in a notebook:

1. Which momo sold most today

2. Which customer complained

3. What went wrong in delivery

That’s it. No software. No AI talk.

After one month, patterns were clear:

• One SKU created 70% complaints

• One delivery route caused maximum delays

He stopped wasting energy everywhere.

He started deciding better.

Lesson (simple, usable):

Growth doesn’t come from doing more work.

It comes from thinking better about the same work.

👉 Try this yourself:

Create one daily habit that helps you notice patterns.

That is your AI.

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How this decodes the “big AI wisdom”

For small businesses:

AI = habit + discipline + noticing

• Systems don’t need software; they need repeatable thinking

• Direction matters more than speed

You don’t need intelligent agents.

You need intelligent attention.

My straight view

Most small entrepreneurs are not under-skilled.

They are overloaded.

Anything that frees your mind to think—

that’s real transformation.