🍊 The Problem: फल खराब हो रहा है, पैसा डूब रहा है
In India, every fruit season brings a surge of fresh produce. But all fruits don’t make it to premium markets.
बहुत सा फल — जो थोड़ा टेढ़ा-मेढ़ा है, ज्यादा पक गया है, या जो लॉजिस्टिक से टाइम पर नहीं निकल सका — वो मंडी में reject हो जाता है या खेत में ही सड़ जाता है।
This wastage hurts farmers, aggregators, and the entire value chain.
➡️ Solution? Convert this waste-worthy fruit into valuable pulp — on-site, before it rots.
________________________________________
🚛 The Innovation: Mobile Fruit Pulping Unit
SNL has designed a unique, mobile pulping machine — mounted on a 40-foot container frame — जो ट्रक पर लोड होके सीधा orchard या aggregation center पे जा सकता है।
No need to bring fruits to factory — bring factory to fruits!
This machine can process up to 200 kg fruit per hour, turning unsellable produce into clean, usable pulp — right at the source.
________________________________________
💰 The Logic: Waste to Wealth
Instead of selling your 2nd-grade or surplus fruit for peanuts,
you extract pulp on-site → pack it → sell it at a better price → save transport, reduce spoilage, and add value.
एक किलो पपीता अगर ₹5 में बिकता है तो उसका पल्प ₹15 से ₹20 तक जा सकता है — depending on quality and packing.
________________________________________
🎯 The Use-Cases: ये मॉडल किसके लिए है?
This model works well for anyone dealing with fruit in bulk — especially where market surplus or rejects are high.
1. SNL Internal Use – to run its own mobile processing service
2. Fruit Aggregators – who can set up seasonal pulping operations
3. FPOs and Cooperatives – to serve member farmers profitably
4. eCom & Quick-Commerce Warehouses – to convert unsold fruits
5. CSR/Government Partners – for nutritional pulp in social programs
________________________________________
🌾 The Strategic Fit
This model fits beautifully into the future of food systems:
• Decentralized: Process near the source
• Sustainable: Less waste, more value
• Job-Creating: Site-level employment, skill building
• Circular: Converts perishables into shelf-stable pulp
और सबसे बड़ी बात — ये भारत के rural innovation ecosystem को मजबूत करता है।
________________________________________
🧾 Summary Box: Quick Takeaway
| Key Element | What It Means |
| Problem | Fruits getting wasted at farm/mandi |
| Solution | On-site pulping before spoilage |
| Machine | Mobile unit on container frame |
| Impact | Saves value, adds shelf life, creates income |
| Who Benifits | SNL, Aggregators, FPOs, eCom depots, Govt |
________________________________________
📣 Final Line:
ये बिज़नेस मॉडल सिर्फ एक मशीन का इस्तेमाल नहीं है — ये एक सोच है।
हर उस जगह पे जहां फल बचते हैं या बर्बाद होते हैं — वहाँ ये मॉडल value बना सकता है।
Let’s make India’s fruits travel less… and earn more! 🍍🚛📦
