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Wedding Feasts Go Global: Transforming India’s Food Value Chain
Hello Kisan Jaipur 20 January 2025
New Cuisines at Celebrations Bring Global Flavors to Indian Palates
New-age weddings in India are no longer just a celebration of love—they’re also a feast of global cuisines. From sushi and tacos to Mediterranean platters and exotic desserts, younger generations are being introduced to an array of international foods at these grand events.
This shift is creating ripples across India’s food value chain. Demand for imported ingredients, specialized chefs, and unique recipes is on the rise, driving innovation in food production and distribution. Farmers, too, are exploring the cultivation of exotic crops like quinoa, kale, and avocados to meet this growing appetite for global flavours.
While this trend enriches culinary diversity, it also challenges traditional food supply chains and highlights the need for sustainable sourcing practices. Policymakers and industry players must ensure this evolution benefits Indian agriculture, making global tastes a catalyst for local growth rather than a disruption.